Welcome to be here now, the Detroit-based brand known for our holistic approach to your sporting good needs. We prioritize  using 100% organic cotton in our products.

 

Our first product success was in 2023 with our Anti-Slip Grip Performance socks. Designed for soccer, running, and various sports, our socks are crafted with breathable cotton, flexible spandex, and anti-slip technology. Our Performance socks are now available on Amazon!

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be here now was originally created by a family of professional and D1 Athletes. We are proud to say our products are worn by successful college and professional athletes across the country.